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  • Writer's pictureWalter Gatlin

Rollin" 18 Blog. The New Trucker Blog.

(If you want to listen to the "Rollin' 18 Podcast" episode this blog is referring to, just click on this link. Rollin' 18 Podcast EP 001


In the realm of trucking, where the rubber meets the road is not just a literal expression—it encapsulates the reality that truckers face every day. Walter Gatlin, with four decades of trucking under his belt, invites us on a journey into the heart of the industry's current economic challenges in the latest episode of the Roland 18 Podcast. As someone who's seen the ups and downs of this massive industry, Gatlin's insights are more than just anecdotes; they are lessons hard-earned over thousands of miles and countless hours behind the wheel.



The so-called Great Freight Recession has been making waves across the industry, with its rippling effects felt from independent owner-operators to the largest trucking fleets. Walter opens the dialogue with a discussion about the fundamental need for safety and efficiency on the road. No matter the type of rig you handle, the ultimate goal is to travel from point A to point B with as few hitches as possible. Yet, truckers today face prolonged wait times at shipping and receiving points, a frustration that compounds the stress of an already demanding job.


Diving deeper into the economic downturn, the podcast touches upon a pivotal indicator of the industry's health—the Outbound Tender Rejection Index (OTRI). This metric sheds light on the balancing act between supply and demand within freight markets. With tender rejections hinting at slight improvements, there's a glimmer of hope for truckers who've been navigating the stormy seas of low-paying loads and high operating costs.


The episode doesn't shy away from the stark reality that many in the industry are grappling with. Smaller companies, in particular, are struggling to keep their wheels turning amidst declining freight rates and ballooning fuel prices. The situation calls for strategic thinking and a resilience that is characteristic of those who make a living on the open road. Walter candidly discusses the tactical decisions trucking companies must make, sometimes accepting lower-paying loads simply to reposition for more profitable opportunities.



As we journey through the episode, the conversation shifts gears to a broader perspective, encompassing the trucking community's collective experiences. Walter stresses the importance of solidarity among truckers, advocating for cleaner truck stops and more supportive interactions. He touches on the essence of camaraderie, urging drivers to not only keep their eyes on the road but also on each other's well-being.


Looking beyond the immediate challenges, the podcast serves as a call to action. Walter encourages drivers to engage with policymakers, to share their on-the-ground experiences and to offer solutions that could help alleviate some of the systemic issues plaguing the industry. Whether it's addressing unfair practices at loading docks or navigating regulatory hurdles, the trucking community's voice is essential for driving change.



In sum, this episode of Roland 18 Podcast is not just a mirror reflecting the hardships of today's trucking landscape. It is a compass, pointing towards a future where the industry can thrive once again. With Walter Gatlin's seasoned guidance, truckers can steer through the current storm with a better understanding of the market and, more importantly, with a sense of unity and purpose that is the lifeblood of the trucking profession.

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